Royal Enfield launches app-based bike configurator

Personalize your Royal Enfield 650cc bike on this app-based 3D configurator.

Royal Enfield has launched an app-based 3D configurator called Make-It-Yours (MiY) that allows buyers to customize their bikes.

The MiY app currently supports the Interceptor 650 and Continental GT 650 only. Customers can use the app to personalize their bikes by selecting the colour, trims and graphics. They can also select from a range of accessories for their bikes. Once customers have placed the booking via the MiY app, they will be notified about the delivery timeline of their bike.

The 3D configurator is part of the Royal Enfield App. It is available for Android and iOS devices. The 3D configurator is also available on the Royal Enfield website.

The Interceptor 650 and Continental GT 650 were launched in India back in November 2018. Both bikes share the same 648cc, parallel twin engine that produces 47 BHP @ 7,250 rpm and peak torque of 52 Nm @ 5,250 rpm. It is paired with a 6-speed transmission.

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