OLX merges online & offline businesses into OLX Auto

Over 20,000 cars are listed on OLX daily. Demand for used cars has increased by 133%.

OLX has announced the launch of OLX Auto – a new car buying and selling model, which brings the company’s online operations and its CashMyCar offline brand under a single umbrella. The later will be rebranded as OLX Auto stores.

OLX Auto will offer verified inventory of cars, inspected cars, new automotive allied services and a new online interface on web and app.

With OLX Auto, dealers and sellers will have access to over 10 lakh interested buyers, while buyers will be able to choose from over 3 lakh cars.

Here are the highlights of OLX Auto:

Inspected cars: Detailed car inspection reports, technical reports on car performance, ownership details, insurance or accidental history of cars will be available for consumers and dealers.

New car selling experience: Car sellers will have the option to sell it across OLX’s online marketplace or via its retail outlets. The company’s support staff will guide consumers through the process of selling their cars at a retail store.

Financing, Insurance & Roadside assistance: Finance and insurance options will be offered to dealers and consumers at attractive rates. For now, these options will be available at OLX’s franchisee & company-owned stores only.

New in-app & web user experience: The mobile app and website now have a new user interface with a simplified user feed which shows relevant cars and their details.

OLX has started rolling out the new offerings across India. These will be visible across OLX’s 100+ existing franchise & company-owned stores across over 20 metro & non-metro cities and online.

OLX is said to have an 80% market share in the India’s pre-owned segment. Over 20,000 cars are listed for sale online daily. The company has seen over 133% increase in demand and a 112% increase in supply for pre-owned cars on its platform since April.

Source: Read Full Article