57% of all buyers of the new Thar are first time car buyers.
The new Mahindra Thar has received a very positive response from the market. The carmaker has now received more than 15,000 bookings since its launch on October 2, 2020.
According to Mahindra, 57% of all buyers of the new Thar are first time car buyers. Besides, a majority of the customers have chosen the automatic variants.
Since, the off-roader’s launch, Mahindra has received over 65,000 enquiries and more than 8 lakh website visitors.
The new Thar comes in two trim levels – AX (Adventure Series) and LX (Lifestyle Series) and prices start at Rs. 9.80 lakh (ex-showroom, India).
The Thar is available with two engine options. These include a 2.0-litre, 4-cylinder mStallion petrol that produces 150 BHP and 320 Nm and a 2.2-litre mHawk diesel that makes 130 BHP and 320 Nm. Both engines are available with either a 6-speed manual or a 6-speed automatic transmission. Four-wheel drive with a manual shift transfer case is standard across all variants.
The Thar gets an independent front suspension and a multi-link rear set-up. It has Shift-on-the-Fly 4×4, a mechanical locking differential, brake locking differential and electromechanical driveline disconnect.
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